Clova Desk is LINE virtual assistant powered smart display. For its soft launch in a limited number of retailers, we needed to find a way to help sales staff illustrate the functionalities and their benefits to potential customers.
Paying careful attention to the product specificities, how smart products are usually displayed in-store and the Japanese customer's unfamiliarity with smart products in general, we focused on the most promising daily functions and crafted a straightforward skills demonstration.
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